Columbus, Ohio SEO Expert | Jacob Stoops

2011: What a Long but Great Year

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Well, 2011 is almost over, and the ball is about ready to drop – yay! I hope everyone had a great year, and for those who had a rough one, here’s hoping that 2012 is better for you. As for me, I had a very long but super-awesome year.

2011: What a Long but Great Year

Here’s what went on in my world in 2011…

1. I Got Married

Yep, I took the plunge. My life is now officially over (just kidding honey). I actually remember watching the ball drop last year in my apartment and saying to my then-fiancé, “This is the year we are getting married. Hold your breath, it’s going to be a busy year!”

That was the understatement of the century.

Thanks to my amazing wife and our awesome families, we got married, and spent the year planning the wedding of our dreams. It was a truly unbelievable day, and probably the best in my life yet, let alone blogging.

Also, this happened at our wedding…

Another angle…

Props again to my wife Gina for choreographing and organizing that whole bridal party dance (we had 20 people counting us to teach it to, including several out-of-staters). And yes – your eyes didn’t deceive you – that is most definitely Eric Leslie and Aaron Flax getting busy as part of the bridal party. It’s true, they can dance (or something like that).

Also (for those who are sentimental), check out some BONUS footage of a brief documentary I shot in the days leading up to my wedding on October 15th, 2011. Before now, this video had only aired at my wedding rehearsal dinner, so you should absolutely feel privileged.

I was able to document some of the advice and childhood stories shared by my wife and I’s immediate families. This video was shot with my trusty Canon T3i and edited in Final Cut Pro X.

Yeah, I once tried to dye my hair blond in high school. Don’t make fun – or do, I deserve it. And to think, this all started with “Win a Date With Jake“…

2. I Had 3 Jobs

Yep, three. One. Two. Three. With that much instability, you’d think that I’d been fired. Boy am I glad that’s not the case.

In early 2011, I decided to move on from People To My Site to work as the Internet Marketing Director at Germain of Columbus. It was an amazing opportunity. I was finally getting a chance to break out of SEO to take on other types of marketing.

Everything was going well, and then in late summer, I got a call from a company called Rosetta. Initially, I didn’t think much of it, but the further I got into discussions with them, the more I realized it was the perfect opportunity for me and a chance to go back to SEO – which it didn’t take me too long to miss.

So, after 6 months at Germain, I decided to leave and join the Rosetta team. And that is where I am now, working as an SEO Manager on one of their most awesome accounts, Nationwide – one of the leading providers of Home and Auto Insurance in the country.

If I had to line up Columbus clients and pick which ones I’d put on my wishlist to work on, Nationwide would top that list. And now – I’m so lucky to have my wish come true.

Strange how things work.

3. I Didn’t Blog Very Much

As I wrote in July, I really got caught up in a Perfect Storm of unproductivity this year, and my blog really suffered. I just somehow couldn’t manage to keep up with life.

I know I’ve said this before, but this year it’s time to change that trend and get back to the way things used to be. I launched what I think is a solid redesign (only like the 10th one), so now you know I mean business.

It’s fine if you say I’ll believe it when I see it. I don’t blame you.

Of the posts that I did write in 2011, here were my favorites:

  1. How To Estimate How Much Traffic You’ll Gain By Increasing Your Rankings
  2. 6 WordPress Plugins That No SEO Should Go Without
  3. 13 Tips to Get More Twitter Followers
  4. 13 Tips for Developing Positive Relationships on Twitter
  5. My Story: Facing Adversity, Believing In Yourself, Kicking the Door Down, and Knowing Your Value

I hope you enjoyed reading them as much as I enjoyed writing about them.

4. School (continued)…

Yep, thanks to various circumstances early in my college career, I’m still going to school. And yep, it still sucks. Luckily, at the beginning of the year, I finally received my first ever degree (in Web Design) and am now working on my business degree. Speaking of which, you know who else didn’t go to business school?

5. I Learned Some Things

I’m sure I learned a lot of new things, and some maybe that were just reinforced in my mind. Here are the things that stuck for me in 2011.

  • Great friends and family are worth more than gold.
  • Get busy making yourself happy. You only get one life, so no sense in being unhappy.
  • Life is too short, so do the things you like doing.
  • Always tell your loved ones how much you care about them, every day if possible.
  • It’s okay to have regrets, but learn from those mistakes and make yourself a better person
  • Work your butt off, but don’t forget to have fun!

How was your year? What did you do? Did you learn anything along the way?

Let me know in the comments below. Goodbye and thank you 2011, and here’s to an even better 2012!!!

PS – Big thanks to my brother Matt for taking the amazing pictures for me that are now adorning my site. He did such a great job, and I keep trying to convince him to do it professionally.

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Jacob Stoops

About the Author

is an SEO professional living in Columbus, Ohio and working for Rosetta Marketing. He's been working in the SEO industry since 2006, and has been blogging since 2009. Learn more about , a Columbus, Ohio SEO Expert.

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  • Dcthag

    Congrats on your wedding!

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