5 Ways Google Search Plus Your World Impacts SEO
I discuss the SEO impact of Google’s Search Plus Your World which places heavy emphasis on Google+ and personalization of search results. There will be many far-reaching effects on both the Social and SEO games. I cover the top 5 things you will need to watch out for with Search Plus Your World in relation to SEO.
Landing Page SEO Best Practices: Blue Elephant Edition
Ever wonder if you’re following Search Engine Optimization Best Practices when building out that nifty new landing page? I’ve created some guidelines to help you along when you’re building out a new page on your website or tweaking an existing page on your current website and you really, really want to make sure that you’ve optimized that particular page for a specific keyword.
How To Use Google Analytics & Click Distribution Data To Project Traffic Boosts
Today’s article is a guest post from Kevin Lenton. Kevin works with companies to build and maintain their online relationships with clients, as well as prepare content geared at high conversion rates. In his spare time he enjoys playing the harmonica – an activity he’s …
Meta Description Optimization: Writing Effective Meta Descriptions for SEO
On the heels of last week’s article on Title Tag Optimization for SEO, I’d like to cover another important aspect to optimizing websites to place well in the SERPs – Meta Descriptions.
A Quick Background on Meta Tags
Meta tags in general have been a …
Title Tag Optimization: A Comprehensive Guide to Writing Effective Titles for SEO
Tips for writing better title tags for SEO. Writing effective title tags can have a tremendous impact on your site’s search engine ranking, and is the backbone of every effective Search Engine Optimization campaign. Learn how such factors as title length, keyword usage methodologies, duplication …
An SEO Columbus Case Study: How To Kill Your Reputation in 10 Steps (or Less)
The SEO industry is full of a lot of sub par behavior. Lucky for us, we have the case of SEO Columbus to teach us all about how NOT to manage your reputation. A big thanks goes out to SEO Columbus for this fantastic case …
How To Estimate How Much Traffic You’ll Gain By Increasing Your Rankings
I teach you how to estimate how much traffic you’ll gain by increasing your rankings. By understanding search volume and click distribution among the SERPs you can estimate how many visits you’d stand to gain or lose by moving up or down in the rankings. …
SEO Realizations: It’s All My Fault & Knowing Everything Doesn’t Mean Sh*t!
A recap of some valuable lesson I learned about dealing with SEO clients and managing their expectations from some fantastic articles from Patrick Moogan of Distilled. These articles truly helped me, and I hope they can help you too!
Yesterday was an emotionally draining and …
How To Know If Your Site Needs SEO
Are you thinking about engaging in a Search Engine Optimization campaign for your website? Have SEO or other marketing companies been bothering you saying that you’re website needs better optimization? Do you even need it?
There are a few obvious (and not-so-obvious) signs that may …
Click Distribution & Percentages by SERP Rank
Ever wonder what an organic click might really be worth? For that matter, ever wonder what is the number of clicks you might gain by moving from position #5 to position #1 in the search results?
What if I told you that there was information …
10 Skills That Good SEO’s Possess
So you want to be an SEO aye? I’ll be the first to tell you that working as a Search Engine Optimization professional is a very cool gig, but doesn’t come without it’s challenges. SEO’s are a very special group of people (that’s just my …
