Posts Tagged ‘META Description’

#1764: Killer Meta Descriptions: Theory

Posted: February 3, 2010 // Author: Jacob Stoops // 361 views // View Comments
Killer Meta Descriptions: Theory
Writing great meta descriptions is not just about understanding best practices, but is more importantly about understanding the theories and methods that go into the overall strategy.

In my previous post, I covered the Best Practices for Writing Killer Meta Descriptions. While I did my best to cover the general parameters that lead to writing solid Meta Descriptions, I didn’t really get down to the nitty gritty. I know it may be hard to believe, but you can follow all of the “Best Practices” and still create really terrible descriptions.

For the purposes of this article, I’ll make up a scenario – then I’ll show you a couple of real-world examples of Meta Descriptions appearing in the search results. Then, I’ll…

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#1727: Killer Meta Descriptions: Best Practices

Posted: February 1, 2010 // Author: Jacob Stoops // 556 views // View Comments
Killer Meta Descriptions: Best Practices
If done correctly, a solid set of Meta Descriptions can be a great way to give a quick boost of traffic to your website.

After a long, long hiatus – I’m finally back blogging! Due to my very busy life, I definitely needed to take some time off to reflect on what I wanted out of this blog – and more importantly, why I’m doing it! Now that the dust is settled, it’s time to get back to writing kick-ass SEO articles, and making it easy for others to follow.

Coming out of the shoot, my first article back will cover the best practices for writing meta descriptions that can truly work to enhance your position in the SERP’s. And now is when you…

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#198: SEO-Friendly META Description Tag for WordPress

Posted: February 20, 2009 // Author: Jacob Stoops // 759 views // View Comments
SEO-Friendly META Description Tag for WordPress
Creating SEO-friendly Meta Descriptions in Wordpress without the use of plugins.

In this article, I will explain how to make your WordPress META Description more SEO-friendly using WordPress Conditional Tags. If you followed my last post, I spoke about Optimizing Your WordPress Title Tags to make them more search-friendly. Basically, you should be able to use both for a fairly effective optimization of your WordPress blog (without having to use any plugins).

WordPress & META Tags

As you all know, WordPress does not include META Tags by default. It is up to each user to add their own META…

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