July 22, 2010 : 300 views : View Comments
Posts Tagged ‘Search Engine Optimization’
#2310: Google’s Updated Search Index: Caffeine + My Thoughts
Rarely do focus my attention on newsworthy items or breaking any kind of news when writing this blog. I normally just take those items in consideration while try to teach people how to utilize SEO techniques on those sites. That is, unless something big happens, then I turned into your standard 1940′s newsman on the beat.
Although I’m far from breaking any sort of news (3 days late), I do think that it is very important to bring Google’s Updated Search Indexing system entitled “Caffeine” to your attention…
What follows will be…
Read more →#2296: 10 Skills That Good SEO’s Possess
So you want to be an SEO aye? I’ll be the first to tell you that working as a Search Engine Optimization professional is a very cool gig, but doesn’t come without it’s challenges. SEO’s are a very special group of people (that’s just my opinion) that often have a very diverse set of skills and experience.
Just like any other profession, there are good SEO’s, bad SEO’s, and a lot of other SEO’s in between. Now far be it…
Read more →#2282: Is Social Media Becoming a Discipline of SEO?
Questions that continue to come up in conversations with some of my clients is, “So what recommendations do you have in regards to our social media?” or even “How should we utilize social media?”
It’s just then that one part of me thinks to myself, why the hell ask me, I’m just an SEO? Meanwhile, another part of me wonders if I’m qualified to give any advice on this subject anyhow.
That doesn’t mean that I don’t know anything about social media, but I wouldn’t call myself any expert by any stretch of the imagination. I see myself as…
Read more →#2207: Website Tiering, SEO Workflow, and Keyword Funnels
Today we’re going to briefly discuss website tiering and how it should affect the workflow of your SEO campaign as well as keyword funneling. SEO Design solutions wrote a great article on Tiered Navigation and Link Structure, and their methodology fits nicely into how I’ve approached the optimization of several websites in the past.
An excerpt from their article:
“Each page acts like a hub (a place where others can enter or leave) which to a search engine is represented by a combination of (1) the on…
Read more →#2163: SEO’s Who Inspire Me & Who’ve Taught Me What I Know
After last week’s scathing and super-negative rant about the types of SEO’s that get right under my skin, I think it’s time to evoke a little more positivity back into this blog.
Four years ago I entered as a tadpole in the big pond of SEO. And rather than be eaten (not literally), I looked to other bigger fish for leadership. Since there aren’t really standards in the SEO industry, this leadership came from reading blogs much like this one. This (along with many a long night studying coding and web design…
Read more →#2120: 6 Ways To Make Your SEO Clients Happy
With the current economic situations that many businesses are facing, its a given that they are all looking to cut costs. What does this mean to the SEO industry? With all of the negativity, mistrust, and skepticism surrounding the industry – it quite simply means that we’re the first on the chopping block. Whether you like it or not, SEO’s are probably last in the line (whether it’s warranted or not) when it comes to cutting trust and cutting expenses.
I’m going to try help you stem the tide of client unhappiness by doing a few simple things.
1. Get
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